Lighthouse Party Bus Limo

• Date: January 25, 2020
• Categories: PPCSEOSMM
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Lighthouse Party Bus & Limo is a luxury group transportation service located in the mid-Michigan area in the United States.

I, along with my team members, have helped their business achieve recognition as one of the best luxury transportation companies. We identified the strong and weak points, and based on that; we created an SEO strategy. I also devised a social media marketing plan and PPC campaigns to establish Lighthouse’s name as a reputed brand. Here is a list of the things I did:

1. Keyword strategy planning and implementation for SEO
2. Targeting local keywords
3. Created content marketing strategy
4. In charge of content development
5. On-site technical SEO maintenance
6. Link building
7. Planning and executing social media strategy
8. Creating PPC campaigns